Two new group SMS startups opened their doors to the public this week. Tagga (http://tagga.com) billing itself as a location based tagging service and Tatango (http://tatango.com) designed for SMS broadcasts to an inclusive group.
Tagga generated SMS badge
Tagga allows a user to create custom tags that will return preordained information. For example selling a vehicle: text MooseB8 to TAGGA (82442). Tagga allows 80 characters in ad-sponsored mode or 120 characters if you wish to pay per each ad free SMS sent. Several preset formats exist, Standard, Website, and RSS with Voting and Newsletter coming soon.
Tatango embeded widget
Tatango is a push SMS service where users subscribe to groups to get updates and information based on the group administrator’s updates. Want to keep up with what is happening at Gulfport, Florida’s Geckofest visit: https://tatango.com/join/2611-MjYxMS0 to sign up. A Basic account nets you one group with100 characters per message in ad-sponsored mode, while going Pro provides an increased number characters with no ads, more groups, integration into websites, and the ability for users to sign up using their mobile phone. Tatango also gives the administrator flexibility to send messages from either a web interface or mobile device and allow responses to be routed back to mobile devices.
While both Tagga and Tatango can serve the same purpose, keeping users up to date with relevant information, they each take a different path to that end. Tagga allows the user to pursue the information they want while Tatango ensures users stay in the loop of information flow with pushed SMS. In either case, the end user is only responsible for the SMS cost per their contract agreement.
